The P.R.I.Z.E. is Chris Fontana

This week the case study is Chris Fontana. Who is Chris? From the man himself:

Grew up on Long Island, and had the best childhood. At 13 my father past away followed by years of severe panic attacks, depression, severe weight gain, self-loathing, and alcoholism. I was able to overcome my adversities, completely change my mindset started a brand, and changed everything! Through vulnerability, I found strength and hope to do the same for other men.
Find him at Use my exclusive coupon code PRIZE10 to get 10% off any clothing purchase!
Listen to his podcast here: